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Social and Reputation

Franchise Social

A social program built for brands with many locations: corporate content every location can use, local posts that feel local, and rules that keep owners on brand.

Dallas HQ team of 16Reply usually within an hour5 published case studies
Built for

Is Franchise Social right for you?

  • Franchise brands where some locations post daily and others have not posted in a year
  • Multi-location operators who need local pages managed without losing brand control
  • Franchisees who want local social support that still meets their franchisor's standards
What is included

What you get with Franchise Social

01

Location page audit

A review of every location's social pages for ownership, naming, logos, links, and activity, with a plan to claim, merge, or fix each one.

02

Brand content library

Monthly brand-level posts, graphics, and videos that every location can publish, so smaller locations never sit silent.

03

Localized posting

Posts tailored per location with local events, staff, offers, and neighborhood references that a corporate feed cannot provide.

04

Permission structure

Clear roles for corporate, regional, and local users, defining who can post, who approves, and what can be customized locally.

05

Location-level engagement

Comments, messages, and reviews handled for each location, with complaints routed to the right owner or manager quickly.

06

Roll-up reporting

One report comparing locations side by side, plus brand totals, so leadership sees where engagement and reviews are strong or slipping.

Proof

Results we have published

Send Me A Pro

Thurston County, WA

Listings, citations, local SEO and reputation for a home-services referral network.

  • 17 to 698listing score in 90 days
  • +1500%citations
  • 51 of 60listings synced
Read the Send Me A Pro case study →

MAD Monkey Media is a Latino-owned agency based in Dallas. Every number above comes from the published case study and the client reports behind it. See all case studies.

How it works

How Franchise Social runs, step by step

  1. 1

    Map the network

    We list every location, page, and admin, and agree on roles between the corporate and local teams.

  2. 2

    Set the playbook

    Brand guidelines, local posting rules, and approval paths are written down and shared with each location.

  3. 3

    Run both layers

    Brand content goes out network-wide while location posts and replies are handled for each market.

  4. 4

    Compare and coach

    Location reports show who is thriving and who needs help, and we adjust content or support to match.

Pricing

How pricing works

Custom quote

Franchise social is a monthly retainer, month-to-month or annual, scoped by the number of locations and how much local content each one gets.

Fixed-price projects

One-time work such as audits, builds and migrations is quoted as a fixed price with named deliverables.

Monthly retainers

Ongoing programs bill monthly, with a month-to-month option or a lower annual-contract rate.

Proposal in 48 hours

You get a written proposal with scope, timeline and price within 48 hours of the discovery call.

Talk to a strategist

Request a custom Franchise Social quote

Tell us where you are today. We usually reply within an hour and send a tailored proposal within 48 hours.

Prefer to talk? Call 1 (800) 858-1639 or email info@madmonkey.media.

FAQ

Questions about Franchise Social

If yours is not here, ask it in the form above and a strategist will answer.

Can corporate and franchisees split the work?

Yes. Some brands fund a shared content library and let locations opt into local posting. Others run everything centrally. We scope the structure that fits your franchise agreement and how decisions get made.

How do you keep local posts on brand?

Each location works from approved templates, a written voice guide, and clear rules on what can change, such as photos, events, and local offers. Posts that fall outside those rules go through an approval step.

What if a location already manages its own page?

We can support them rather than take over. We supply brand content and templates, review their activity, and step in on reviews or complaints, while the local owner keeps handling day-to-day posts.

How do you handle a complaint at one location?

We reply publicly in the brand voice, alert the local manager and corporate contact as agreed, and log it in reporting so recurring issues at any one location become visible.

Can this include reviews and listings?

Yes. Multi-location brands usually benefit from pairing franchise social with listings and reputation management, so every location has correct details, a steady flow of reviews, and active pages.

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