Atheneos Greek Village Cafe
Mesquite, TXOne team running the whole digital side of a family restaurant since 2024.
- 12services, one team
- 3,280customer contacts brought in-house
- 2024and still running
Web and Ecommerce
Branding and Visual Identity
A brand identity that looks right everywhere it shows up: your website, your sign, your shirts, and your business cards. We design the system and can produce the printed pieces in our own shop.
Dallas HQ team of 16Reply usually within an hour5 published case studies
Built for
Is Branding right for you?
- New businesses that need a logo and a look before they launch a website
- Established companies whose logo and colors have drifted across vendors and years
- Businesses opening a new location or service line that needs its own identity
What is included
What you get with Branding
01
Brand discovery session
A working session on your customers, competitors, and personality, so design choices rest on a clear position.
02
Logo design
Logo concepts refined into a primary mark, secondary versions, and an icon that work large, small, and in one color.
03
Color and type system
A palette and font pairing chosen for screens and print, with accessible contrast for text and buttons.
04
Voice and messaging
A short guide to how your brand sounds, with a tagline and key messages your team can reuse anywhere.
05
Brand guidelines
One document showing correct logo use, colors, type, and examples, so every vendor and employee gets it right.
06
Print-ready applications
Business cards, signs, apparel, and promo items designed and then produced in our in-house print shop.
Proof
Results we have published
Mr Forklifts
Fort Worth, TXA rentals-first website rebuild for a B2B equipment-rental business.
- 0 to fullschema program (LocalBusiness, Service, Product, FAQ)
- DFWlocal-intent rebuild, rentals first
MAD Monkey Media is a Latino-owned agency based in Dallas. Every number above comes from the published case study and the client reports behind it. See all case studies.
How it works
How Branding runs, step by step
- 1
Discover
We dig into your customers, competition, and goals before any sketching starts.
- 2
Explore
We present distinct logo and identity directions and refine the one you choose.
- 3
Systemize
The approved identity is turned into colors, type, voice, and clear usage rules.
- 4
Apply
We roll the brand onto your website, printed pieces, and signage, with final files delivered.
Pricing
How pricing works
Design time
Ad hoc design and revision work is billed at $60 per hour with a 15-minute minimum.
Custom quote
Branding is scoped as a fixed-price project, sized to a logo, a full identity system, or identity plus web and print rollout.
Fixed-price projects
One-time work such as audits, builds and migrations is quoted as a fixed price with named deliverables.
Monthly retainers
Ongoing programs bill monthly, with a month-to-month option or a lower annual-contract rate.
Proposal in 48 hours
You get a written proposal with scope, timeline and price within 48 hours of the discovery call.
Talk to a strategist
Request a custom Branding quote
Tell us where you are today. We usually reply within an hour and send a tailored proposal within 48 hours.
Prefer to talk? Call 1 (800) 858-1639 or email info@madmonkey.media.
FAQ
Questions about Branding
If yours is not here, ask it in the form above and a strategist will answer.
What files do I get at the end?
Your logo in the formats needed for web, print, signs, embroidery, and engraving, in full color, one color, and reversed versions, plus a brand guidelines document that explains how to use them.
Can you refresh my logo instead of starting over?
Yes. If your current logo has recognition worth keeping, we can modernize it: clean up the shapes, update the type and color, and build the missing versions, while keeping it familiar to existing customers.
Do you print the materials too?
Yes. Our in-house shop handles business cards, signs and large format, apparel, DTF transfers, laser engraving, promo products, and direct mail, so color and quality are checked by the team that designed them.
Do I need branding before a new website?
It helps. A website built on a settled identity goes faster and looks more consistent. If you already have a solid logo and colors, we can build guidelines from them and move straight into the site.
How is branding priced?
Branding is a fixed-price project, scoped after a short discovery call based on what you need: a logo only, a full identity system, or identity plus a website and print rollout. You get a custom quote before work starts.
Explore more